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Airbnb will be launching a luxury rental option to there service called “Lux.”

Airbnb will soon be launching a luxury rental extension called Airbnb Lux. Lux will provide guest with options to stay in penthouses and mansions.

Airbnb has recently been getting the public attention with luxury rentals since last year by providing high profile celebrities to stay in them. Beyoncé posted photos of herself at a $10,000-a-night Airbnb while in the Santa Clara while away on performance in Santa Clara. Selena Gomez stayed in a $3,750-a-night ocean view Airbnb while staying in Malibu in recent times as well.

Airbnb may have planned this initiative as it has already purchased competitor Luxury Retreats earlier this year, which provided villa style rentals to guest.